Leadership
Robert Jafari
Sacramento native Robert Jafari is a dedicated community activist and the Founder and President of Reaching the Unreachable. Sentenced to prison as a teenager, Robert took a path of profound personal rehabilitation and has since committed his life to giving back.
He has taught emotional literacy classes to incarcerated individuals, helping them navigate their own paths to growth. His tireless work in community advocacy has earned official recognition from the California State Senate.
Above all, Robert is a proud son, brother, and father driven by a lifelong mission to empower and uplift those who need it most — the very people society too often labels as "too far gone."
Sam Brown
Samual Nathaniel Brown is an artist, educator, philosopher, spoken word poet, and organizer dedicated to fostering transformational change through social-emotional learning. He developed the 10P Program — originally created for New Folsom Prison in 2014 — which now has a 10-year waitlist at Lancaster State Prison and has expanded to multiple institutions.
Samual has formed strategic partnerships with CSU Sacramento, CSU Los Angeles, Pepperdine University, and the McGeorge School of Law. He co-founded the Anti-violence Safety and Accountability Project (ASAP) and is the original author of ACA8, a bill aimed at amending the California Constitution to end involuntary servitude, which passed the California Assembly and Senate.
A two-time statewide spoken word poetry champion, co-author of the children's book "Do You See Me," and 2021 co-recipient of the Davis Vanguard Justice Award, Sam graduated with honors earning two Associate Degrees and a Bachelor's in Communication Studies.
Diyay Jafari
Diyay Jafari has worked across several areas supporting underserved youth by providing financial literacy and first home buying education programs to organizations, including 10P and independently. Her work ensures that families who have never had access to financial education gain the knowledge to build lasting stability.
Joell Reed
Joell has served as an IT Analyst at Child Welfare (CWS-CARES) since 2001. He has volunteered with Homeless Connect as a Homeless Census Worker, participated in events providing access to DMV, legal, food, and mental health services, and worked with Hands on Sacramento and the Sacramento Food Bank addressing hunger and homelessness.
Marie Reed
Marie has a long and deeply personal commitment to serving others. She has worked at Kaiser Permanente for over a decade and has spent many years independently providing food and support to individuals experiencing homelessness, volunteering with Hands on Sacramento, and fostering underserved children. Service is not a job for Marie — it is who she is.
Paigg Worlds
Paigg Worlds is a community Big Brother, a business owner, and a proud Sacramento native. Heavily involved in his community, Paigg brings both entrepreneurial perspective and deep local roots to Reaching the Unreachable. He is committed to ensuring that opportunity remains within reach for the next generation of Sacramento youth.
